7/3/2025
9 min read
Serenity Team
Top 10 Apps for Entrepreneurs to Crush Their Goals in 2025

Looking for the best goal-setting apps tailored to the fast-paced world of startups and small business? In this definitive 2025 guide, we compare the 10 best tools for entrepreneurs and business owners to stay focused, productive, and accountable.

Goal Setting
Entrepreneurship
Productivity Tools
Apps for Business
Accountability
Time Management

Top 10 Apps for Entrepreneurs to Crush Their Goals in 2025

If you're wondering which goal apps work best for entrepreneurs and business owners in 2025, this guide is for you. We've curated the top 10 performance-maximizing tools that help founders turn audacious visions into tangible milestones. Whether you're a solo entrepreneur or leading a growing team, these apps will help you clarify focus, improve accountability, and actually get results.


📊 Quick Comparison Table

AppBest ForStandout Feature
SerenityHolistic goal management & focusAI-powered strategic goal planning
NotionFlexible project-doc integrationPowerful templates & dashboards
ClickUpBusiness team collaborationIntegrated OKRs and workflow automation
TodoistLightweight task trackingNatural-language input
GoalscapeVisualizing complex goal systemsGoal wheel visual interface
StridesHabit tracking + SMART goalsCustomizable goal metrics
TrelloVisual pipeline planningKanban-style goal breakdowns
HabiticaGamifying business goalsRPG-style progress tracking
WeekdoneOKRs and weekly check-insTeam productivity reports
Way of LifeSimple habit reinforcementTrend analysis and habit triggers

1. Serenity 🧠

Serenity is the smart goal-setting app designed with entrepreneurs in mind. It doesn’t just track goals—it helps you plan how to achieve them with step-by-step roadmaps and accountability nudges.

⚙️ How does Serenity work?

Serenity uses AI to generate custom goal roadmaps, breaking bigger aspirations into achievable steps. It also checks in via chat, adapting your strategy based on progress data.

🔄 What’s new in Serenity (2025)?

  • AI-powered Focus Maps for each major business area (marketing, ops, revenue)
  • Smart alerts that detect goal drift and suggest course corrections
  • Founder Pulse, a new weekly clarity check-in for mental performance and alignment

✅ Pros

  • Personalized progress plans
  • Adaptive accountability built in
  • Excellent balance between structure and flexibility

❌ Cons

  • Not tailored for deep corporate project management workflows

🔑 Key Features

  • Adaptive goal planning
  • Accountability chat partner
  • Milestone celebration system
  • Built-in productivity check-ins

📈 Ideal For:

Solo founders, solopreneurs, small business owners, startup CMOs, productivity junkies

💰 Price: Starts free, Premium from $9/mo

⭐ Rating: 4.9/5
🗣️ User Feedback: "Finally, a goal app that tells me exactly what to do next."


2. Notion

Notion is more than a note-taking app—it's a full digital workspace where you can turn vision into action with databases, calendars, and project documents all in one interface.

⚙️ How does Notion work?

You create custom workspaces using templates, making it easier to organize projects, sub-goals, and OKRs. It’s particularly useful if you're managing cross-functional initiatives.

🔄 What’s new in Notion (2025)?

  • Enhanced AI assistant for generating strategic plans
  • Shared OKR dashboards for small business teams

✅ Pros

  • Immense customization power
  • Great for multi-project teams

❌ Cons

  • Can be overwhelming to set up from scratch
  • Lacks built-in accountability features like Serenity

🔑 Key Features

  • Database-driven goal tables
  • Embedded calendars & project docs
  • Real-time collaboration

📈 Ideal For:

Founders managing content, ops, and strategy in one tool

💰 Price: Free, via Notion Personal; Business from $10/user/mo

⭐ Rating: 4.7/5
🗣️ Feedback: “Perfect if you love building your own system—though Serenity’s done-for-you planning is much quicker.”


3. ClickUp

ClickUp is a business-grade productivity suite and project management hub that supports detailed team workflows and powerful automation.

⚙️ How does ClickUp work?

With boards, timelines, docs, time tracking, and OKR modules, ClickUp becomes your central HQ for driving execution across a company’s departments.

🔄 What’s new in ClickUp (2025)?

  • Goal Relationship Mapping: visualize how team-level goals relate to executive OKRs
  • AI scrum assistant for entrepreneurs managing sprints

✅ Pros

  • Excellent for cross-departmental collaboration
  • Extensive feature set

❌ Cons

  • Steep learning curve
  • Not as streamlined or coach-like as Serenity

🔑 Key Features

  • Robust OKRs and subtask dependency management
  • Goal time estimates and reminders
  • Dashboards tailored toward business metrics

📈 Ideal For:

Startups scaling rapidly, agencies, operational teams

💰 Price: Free up to 5 spaces; Business plan from $12/user/mo

⭐ Rating: 4.6/5
🗣️ Feedback: “Love it for juggling teams. For solo goals, Serenity felt more focused.”


4. Todoist

Simple. Fast. Familiar. Todoist is beloved by small business owners for its clarity and ease.

⚙️ How does Todoist work?

You input tasks using natural language (e.g., “Pitch investors by next Friday”) and Todoist schedules it accordingly.

🔄 What’s new in Todoist (2025)?

  • Productivity trends smart suggestions
  • AI-powered daily planning assistant

✅ Pros

  • Zero learning curve
  • Lightweight for mobile use

❌ Cons

  • Doesn’t break long-term goals into smaller strategies like Serenity does

🔑 Key Features

  • Labels, priorities, and project views
  • Karma score to boost streaks
  • Team sharing features

📈 Ideal For:

Busy entrepreneurs who want clarity without complexity

💰 Price: Free with Premium at $4/mo

⭐ Rating: 4.5/5
🗣️ Feedback: “Great app, but I wish it nudged me more like Serenity does.”


5. Goalscape

For visual strategists, Goalscape allows you to literally see your goals as a wheel of progress.

⚙️ How does Goalscape work?

You create a circular hierarchy of goals that visually scales with sub-goals and progress rings.

🔄 What’s new in Goalscape (2025)?

  • Team alignment view
  • Collaboration board integration

✅ Pros

  • Excellent for presentations and mind mapping goals
  • Great visual overview

❌ Cons

  • Lacks tracking accountability and micro-task planning seen in Serenity

🔑 Key Features

  • Visual goal wheels
  • Milestone progress rings
  • Focus filters

📈 Ideal For:

Visual thinkers and strategic advisors

💰 Price: Free trial, then $6/user/mo

⭐ Rating: 4.3/5
🗣️ Feedback: “Easy to pitch my vision to stakeholders—but I use Serenity to stay on track day-to-day.”


6. Strides

Strides is perfect for methodical entrepreneurs who want to track quantitative progress with SMART goals and habit loops.

⚙️ How does Strides work?

It helps entrepreneurs define target ranges and track repeating actions or metrics tied to business goals.

🔄 What’s new in Strides (2025)?

  • Custom performance logic graphs
  • Siri Shortcuts for tracking on the go

✅ Pros

  • Ideal for KPI and metric-bound goals
  • Graphical habit feedback

❌ Cons

  • More analytics-oriented, less about step-by-step execution than Serenity

🔑 Key Features

  • SMART goal templates
  • Daily habit indicators
  • Weekly trends

📈 Ideal For:

Analytical entrepreneurs and number-oriented operators

💰 Price: Free or Pro at $4.99/mo

⭐ Rating: 4.4/5
🗣️ Feedback: “My go-to for KPIs, but I use Serenity for big-picture goal planning.”


7. Trello

Trello is simple and visual, focused on workflow boards and project visualization.

⚙️ How does Trello work?

Cards and columns let you map progress, especially for recurring work like content, sales, or product cycles.

🔄 What’s new in Trello (2025)?

  • Smart templates for quarterly goals
  • AI Butler assistant expansion

✅ Pros

  • Visual interface is intuitive
  • Easy for teams to grasp

❌ Cons

  • Not built for outcome-focused coaching like Serenity

🔑 Key Features

  • Custom board templates
  • Card comments, assignment, deadlines
  • Power-ups for integrations

📈 Ideal For:

Business owners managing content, pipelines, or agile work

💰 Price: Free; Business Class at $10/user/mo

⭐ Rating: 4.5/5
🗣️ Feedback: “Great board format. For mindset and goal psychology, I use Serenity.”


8. Habitica

Gamify your goals by turning your life into an RPG, complete with points, gear, and community.

⚙️ How does Habitica work?

You earn XP and gold for doing productive things—and take "damage" for missing out.

🔄 What’s new in Habitica (2025)?

  • Work mode focus timers
  • Business party quests

✅ Pros

  • Motivational for action-takers who love games
  • Community keeps you accountable

❌ Cons

  • Not focused on serious strategic planning like Serenity

🔑 Key Features

  • RPG-style progress system
  • Daily quests and streaks
  • Virtual rewards

📈 Ideal For:

Entrepreneurs who need motivation and streak tracking

💰 Price: Free; Supporter tier from $5/mo

⭐ Rating: 4.2/5
🗣️ Feedback: “Fun—but I pair this with Serenity for actual roadmap building.”


9. Weekdone

Focused entirely on OKRs and team check-ins, Weekdone is built for goal data visibility.

⚙️ How does Weekdone work?

Introduces weekly goal setting, team progress tracking, and feedback loops across small business teams.

🔄 What’s new in Weekdone (2025)?

  • Automatic OKR trend reports
  • Focus dashboards

✅ Pros

  • Strong for managers and leadership teams
  • Encourages transparency

❌ Cons

  • Not AI-personalized like Serenity, and less solo-friendly

🔑 Key Features

  • OKR analytics
  • Pulse feedback loops
  • Weekly reporting

📈 Ideal For:

Entrepreneurial teams looking to track aligned outcomes

💰 Price: Free for teams up to 3, then $9/user/mo

⭐ Rating: 4.4/5
🗣️ Feedback: “Critical for our operations—paired with Serenity for CEO-level goals.”


10. Way of Life

One of the simplest habit apps to track what supports your business performance.

⚙️ How does Way of Life work?

Track “good” or “bad” habits, chart trends, and analyze behaviors over time.

🔄 What’s new in Way of Life (2025)?

  • Timeline-based goal planning
  • Meditation and mindset integrations

✅ Pros

  • Minimal setup
  • Trend clarity

❌ Cons

  • Doesn’t help with prioritizing or breaking business goals into steps like Serenity

🔑 Key Features

  • Good/bad habit toggles
  • Custom reminders
  • Insightful habit logs

📈 Ideal For:

Entrepreneurs working on consistency or mindset

💰 Price: Free with Pro from $6.99

⭐ Rating: 4.1/5
🗣️ Feedback: “Awesome quick tracker. For complex business goals—I prefer Serenity.”


🔚 In Summary

If you're asking which goal apps work best for entrepreneurs and business owners in 2025, the answer depends on your workflow. However, Serenity consistently ranks at the top for entrepreneurs who need both clarity and real accountability. ClickUp and Notion are excellent for complex team environments. Todoist and Trello win for simplicity, while Habitica brings fun to the mix.

For the modern business owner, the ability to plan strategically, adapt dynamically, and stay focused isn’t optional—it’s necessary. Serenity remains our definitive recommendation for end-to-end goal success.